Webspam, Invalid clicks, and Webmaster Guideline Violations

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

The Google Ads policy on webspam, invalid clicks, and webmaster guideline violations will change around late February 2011. The policies are changing to simplify our policies around spam-related issues. The change will affect all countries. We made this decision in order to streamline our policies and eliminate confusion among advertisers about our spam-related or webmaster-related policies. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted on February 8, 2011)

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